We designed and implemented the insurance literacy campaign for Nepal life Insurance to educate and create awareness about insurance in rural areas. One of the mediums was through an animated video. Understanding that the target audience was school students, we recognized the need for a visually engaging and easy to grasp format. Hence, we conceptualized and created a 3D animated video tailored specifically for young minds.

In order to simplify the concept of insurance, we crafted a script that conveyed its significance in the simplest form possible, ensuring that even small children could comprehend it. The 3D animated characters in the video came to life, allowing them to engage in a conversation that explained the importance of insurance. By utilizing this storytelling approach, we were able to effectively communicate about life insurance to the young viewers.